This company is a leading digital payment and financial solutions company supporting the growing merchant community across India with products such as various POS terminals, from portable palm-size devices to various smart POS options, QR codes, and the latest soundbox product that provides alerts via sound and display to merchants. They also, provide digital loans to merchants.
The business was experiencing a significant decline in revenue due to customer churn and low CSAT scores. They were uncertain about the reasons behind these problems, which was leading to significant revenue losses.
Read more on how Mihup Interactive Analytics helped the company understand the reasons behind the huge revenue losses.